AAS College Thessaloniki
School of Art & Design
COURSES | ADVANCED DIPLOMA
Advanced Diploma in Media and Communication (Advertising, Marketing & PR) is a dynamic and industry-oriented programme designed to prepare students for careers in the fast-paced world of media, branding, and strategic communication.
This course combines creative thinking with practical business and communication skills, enabling
students to understand how brands connect with audiences across traditional and digital platforms. Through hands-on projects and real-world scenarios, students explore advertising campaigns, digital marketing strategies, public relations practices, and audience engagement techniques.
Throughout the course, students develop key competencies in brand development, content creation, campaign planning, market research, and media strategy. They gain experience in crafting
persuasive messages, managing brand identity, and using contemporary tools and platforms to deliver impactful communication across multiple channels.
A strong emphasis is placed on creativity, strategic thinking, and professional practice. Students learn how to analyse target audiences, respond to industry trends, and produce integrated campaigns that combine advertising, marketing, and PR approaches.
Collaborative projects simulate real agency environments, preparing students for the expectations of the industry.
By the end of the programme, students will have built a professional portfolio showcasing their creative and strategic work—an essential asset for entering careers in advertising agencies, marketing departments, PR firms, and digital media organisations.
Graduates are well-prepared for roles such as marketing executive, advertising creative, social media strategist, PR assistant, content creator, and brand coordinator, as well as for progression to higher education in media, communication, marketing, or related fields.
Duration:
2 years
Educational form:
Taught
Education Variants:
Fulltime
Language:
English
October’s Intake:
Classes Start Date:
5th October 2026
British Degree:
Advanced Diploma in Media and Communication
FACILITIES
AAS College is set in a modern, purpose – built university campus. Students learn in specially designed lecture rooms and theatre, laboratories, design studios and in flexible teaching spaces. Individual and group study spaces allow students to work alone or collaborate on projects. This course has dedicated graphics studios for workshops, group and independent working. They are equipped with projectors and screens and Macs or PCs or both. There are also campus digital media suites with software including: Adobe Creative Suite.
COURSE (Advanced Diploma in Media and Communication) STRUCTURE
Programme at a glance
SQA Advanced Diplomas are made up of 240 SCQF credit points, at SCQF level 8, and usually take two years to complete
YEAR 1
YEAR 2
YEAR 1
J2LK 47 Analysing and Delivering Complex Oral Presentations
J780 47 Editing and Proofreading Text
J782 47 Introduction to Working in the Creative Economy
J7GJ 47 Media and the Law
J1NB 47 Research Skills
J787 47 Writing for the Media
HT5Y 47 Advertising: The Advertising Industry
HP6N 47 Marketing: An Introduction
J26P 47 Public Relations: Principles and Practice
HR33 47 Digital Marketing Communications: An Introduction
J26M 47 Communication: Using Information Technology and Des Top Publishing
HP75 47 Communication: Business Communication
J77N 47 Media and Communication: Graded Unit 1
YEAR 2
J77R 48 Applying Interpersonal Communication Theory
J786 48 Promoting and Pitching
J77V 48 Communication: Social Media Advanced
J781 48 Interviewing Skills
J789 48 Writing for the Media: Advanced
J78M 48 Advertising: Developing a Campaign
J7EX 47 Media Analysis: Advertisements
J26R 48 Public Relations: Strategic Analysis, Planning and Application
HX5J 47 Digital Marketing Communications: Content Development
HX5K 47 Digital Marketing Communications: Web Site Tools & Techniques
HP09 48 Marketing Planning: Domestic Market
J1GM 47 Marketing Practice: An Introduction
HR32 48 Marketing Communications: Using Digital Media
J77P 48 Media and Communication: Graded Unit 2
ASSESSMENT
Assessment is 100% coursework and you will be continually assessed throughout the course.
Assessment will be through assignments including briefs (project work), essays, competitions, presentations, seminars and group activities.
CAREER OPPORTUNITIES
ENTRY REQUIREMENTS
On the Advanced Diploma in Media and Communication course graduates take up positions in Advertising and Marketing, but, in addition, hold senior positions in the Public Relations, digital communication, media, government, retail, education and hospitality sectors. Graduate employment options are truly wide-ranging.
Job Roles
With this award you could become:
- Account Executive
- Communications Officer
- Digital Marketing Officer
- Marketing Manager
- Social Media Manager
- Advertising executive
- Public Relations Officer
Diploma and transcript from your high school
Evidence of your ability in English language
Portfolio
Passport
AAS Application Form completed
HOW TO APPLY
You should apply direct to the AAS College. We accept applications throughout the year, but advise you to apply early. We would like to receive application forms before 30th of June.
All candidates are required to submit the following documents:
1. A Fully Completed Application
AAS Application Form completed
A scanned copy of your passport
2. English language certificate
Certified Photocopy of English Language qualification(s).
Undergraduate applicants must have a fluent command of the English language which can be proven via the following examinations:
IELTS: 6,0 or other equivalent qualifications.
Candidates who have not acquired an English language qualification at the time of the submission of their application form are required to submit it at least one month before the commencement of the course.
3. Diploma of previous education
International Baccalaureate (IB) Diploma or six IB Subject Certificates, or A Levels obtained locally
Certified Photocopy of the Diploma of Secondary Education (High School Diploma 12 years of study), along with the final year’s academic transcript
Candidates who have not yet graduated from high school at the time of application, should submit the available academic transcripts from their current year of study, as well as a full transcript from the previous year of study
If the High School Diploma is produced in another language it should be translated and verified in English
4. Portfolio
You can send us approximately 20 examples of your work with a short written commentary. Most of this work
can be in the form of photographs on a PDF file. It is helpful for us to see examples of your original
drawings too.
The submission of a Design portfolio is mandatory to the Design programmes.
Application’s Submittion:
There is no application fee. You should submit your documents direct to the AAS College website following the link: https://aas.gr/aas-college-apply-now/
Our response:
A member of our staff will contact you in 48 hours.